How to Identify the Best Call Tracking Platform for Your Business
Before choosing a call tracking system, there are a number of things that you need to consider so that you can make the right selection. Here are some few tips to help select the right call tracking software.
The type of call tracking software will greatly depend on your organization. It is essential to make sure that the provider has adequate knowledge of your market in order to provide effective solution for your business. Using a good call tracking software gives you insights of those campaigns that have the most qualified leads and as a result, you will increase the overall profitability of your business.
The system should integrate well with other third-party services and software that are currently being used in your organization. When you integrate the call tracking software with other tools such as the CRM, you will be able to understand the sales cycle of offline leads. Therefore, it is very crucial to ensure that the call tracking application integrates easily with other third-party services.
Call recording is essential as it will help you acquire more information about your clients as well as their needs. Whats more, you can use call recordings to check how your cal staff handle the calls that come through the system. Also, with call recording, you will be able to go through your initial leads and match it up to the revenue that your realized.
Make sure that the call tracking platform you are considering is easy to install and manage. You and your team members should be able to set it up quickly and embedded new features without much hustle. Besides, make sure that the service provider offers online training sessions so that your staff can easily adapt to the software.
Number of agent is another factor that can be useful when you are selecting your call tracking platform. This important consideration will ensure that no new calls are ignored since they will assigned to an agent. Therefore, the software should allow transfer of call tickets and store them in workgroup queues. In addition, with the right call tracking system, the agent will be able to follow up actions for work to be done.
A good platform should be able to track the sales conversion of your callers. This follow up is important as it will help you to connect with the customers during the buying process. This report will help you turn it into actionable data to attract new buyers and keep them coming back.
Compare different call tracking systems and select the one that offers good rates for phone numbers. It is important that look at the rates based on the phone numbers provided as you will need a huge number coverage when your campaign picks up. Similarly, the charges may vary with the calling minutes of each phone.